Multivariate Testing and Marketing with David Bullock

Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can stop guessing. Start to know exactly what produces the sales, and what actions you must have in order for your site to be profitable. 

Epipod No. 43 of The Marketers Podcast features an interview with David Bullock. David is known throughout the Internet Marketing Community as one of the world’s leading authorities on Mulitvariate Testing and the Taguchi Testing Methodology. His gift lies in his ability to make complicated processes simple to use and understand. It was an absolute delight to have the opportunity to interview him.

Please be sure to visit David’s website at:

6 Responses to “Multivariate Testing and Marketing with David Bullock”

  1. on 31 Aug 2007 at 9:35 am James

    Wow – that was a very powerful and brilliant interview. Nice job Allan.

  2. on 31 Aug 2007 at 10:12 am Alan Stewart

    Thanks James,

    I have to say that this podcast will go down as one of my all time favourites next to about 40 others. 😉

    David has amazing rapport skills and I really resonated with what he had to say.


    Alan :-)

  3. on 04 Sep 2007 at 11:25 am Lem

    Fantastic! Absolutely fantastic.

    I’ve listened to this epipod four times already, and it’s sure to be one of those rare few gems that will keep me coming back to time after time, and learning a little more each time.

    Great stuff. Keep up the good work.

  4. on 18 Sep 2007 at 2:58 pm Nippy

    Alan and David, thank you. Not only was that brilliant – it makes sense. You’ve both zapped my brain with little thought provoking lasers. Won’t be able to sleep tonight – so much going on in my head!

  5. on 04 Jun 2008 at 9:53 pm CHris

    really enjoyed this one, am new to your podcast but keep them up they are very informative! cheers
    – kiwi living in London

  6. on 05 Jun 2008 at 9:20 am Alan Stewart

    Hi Chris,

    I am delighted to read that you enjoyed the podcast.

    A “Kiwi living in London” now there’s a combination for you.

    Now I am sure your coping with the cold. 😉


    Alan :-)

    Aussie living in Queensland

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