Archive for the 'Podcasts' Category

Multivariate Testing and Marketing with David Bullock

Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can stop guessing. Start to know exactly what produces the sales, and what actions you must have in order for your site to be profitable.  Epipod No. 43 of The Marketers [...]

Are you unhappy with your conversion rate?

If you’re an Online Business Owner who’s not happy with your conversion rate then you’ll really appreciate Epipod #42 of The Marketer’s Podcast. It features an interview with Ari Galper who has literally cracked the code for online conversion success. As Ari points out during the show there are 2 major reasons they aren’t buying [...]

Perry Marshall on Google AdWords

Perry Marshall is recognized by internet marketers across the globe as the world’s leading authority on engineering Google AdWords for online marketing success. Ed Keay-Smith from AdWords Marketing introduced Perry to The Marketers Podcast. In this episode Perry covers a wide range of topics, including Google’s new Quality Score, Jetstream Ads, the advantages of the [...]

Internal Branding and Forced Focus with Penny Burke

Businesses large and small, can spend huge amounts of time and money labouring over creating the perfect brand and image. Too often they focus on their external branding with little regard for their internal branding. They are like the mechanic who spends hours tuning a high performance racing vehicle without any concern for putting in [...]

Career Wisdom with Lois Keay-Smith

Lois Keay-Smith is a career counsellor and consultant who helps people to “prosper from their passion”. Through her business, Career Wisdom. Lois helps individuals to discover work that they love. She also consults as a Career Advisor to the Emirates Western Force Rugby Union team in Perth, Western Australia, helping players to design a work-life [...]

Improving your adcopy by telling a F.A.B.L.E.

What everyone should know about writing effective adcopy but don’t.

Andre Matarazzo on Interactive Branding and Viral Marketing

Andre Matarazzo from Gringo.nu talks about Interactive Branding and Viral Marketing during epipod number 37 of The Marketer’s Podcast. As promised during the show here are some links to a few great sites Andre recommends you visit: http://www.gringo.nu/ http://www.pjotro.com/ http://www.n-gage.com/snakes/ http://www.ooouch.com/ http://farfar.2038.com/english/musicvideo.html The show ends with the heart haunting voice of Laura Clapp performing Not [...]

Premium Podcasting with John Federico from Audible.com

Epipod #36 of The Marketer’s Podcast features an  interview with John Federico from audible.com. You can find out more about premium podcasting at wordcast.audible.com The show ends with the squeaky clean remix of the podcast anthem: On a Podcast by Cruisebox.

Are you freezing or thawing?

Take a short break from your marketing to think about which direction you’re headed. The background music loop is provided by the talented Calpomatt.

Would you give up your day job to be an internet marketer?

Alan interviews Sterling and Jay from Internet Businesss Mastery about life as an internet marketer during epipod number 34 of The Marketer’s Podcast. The “Unpop for the Unpopulous” song on the show is Stress by the amazing group Jim’s Big Ego. A BIG THANK YOU to the following people for putting their virtual pin on Frappr: Stephen Maguire, [...]